how to market your restaurant on social media in 2020

Hey guys, welcome back to Abs hospitality academy . Today we're going to be going over the four ways to market your restaurant on social media in 2020.

 So many of you guys have already been on that social media train, so congratulations to that because a lot of people actually don't see the value. Just in the last two, three years, people don't see the value on posting on social media because there's no direct ROI.

 There is no direct association with you putting in a dollar on ads. You putting a dollar on investing in your brand on social media and how much you get back. You don't know, which is the reason why a lot of people don't do that, but today people are waking up. People understand the importance of social media. That's the reason why people are spending thousands of dollars hiring social media people to take pictures for them, to write captions,to interact with their customers. But in today's now age, this is just not enough. It is not enou…

customer focused organisation vs operations focused organisation

Hi There! welcome to Abs Hospitality academy, Customer Service and Experience Expert and on this post I'm going to discuss six differences between customer-focused companies and operations-focused companies.

Some companies really understand customer service. They know how to hire for it, train for it and deliver it. Other companies claim to give customer service, but in reality, they are grounded in an operations mentality with rules and policies that allow for little flexibility, preventing them from being anything more than just average or satisfactory.

Here are a few observations of the differences between customer-focused companies versus operations-focused companies:Empowerment:

 A customer-focused company empowers employees to make decisions that are for the benefit of the customer. They have guidelines versus rules and take the approach that ifit isn't illegal, immoral, won't cost the company money (although sometimes that's still okay), and won't harm the…

10 ways to create a customer centric culture

Number 1 Define the customer service culture This is where customer-centricity begins.Start with the end in mind. What does the perfect customer service experience look like for your customer? From there, determine what will deliver that experience.

Number 2 Communicate the culture   Do your employees really understand or know what your culture/vision is all about? Make sure it is simple enough for all employees to understand-- even memorize.

 Number 3 Hire to the culture
You have to have the right people in place; people who have both the skills and the attitude to take care of the customer. But there is more. You also need employees who have the personality that is in sync with the culture. That's different than attitude. Don't confuse the two of them.

Number 4 Train to the culture
You may have hired great employees, but regardless of their amazing backgrounds, if you don't train them to your company's culture, you can't expect that they will be great for your c…

how to exceed restaurant guests expectations

In this week's post, I'm going to teach you my number one tip for exceeding your guests’ expectations. Hey, everybody. Abhijeet here: author, speaker, ,restaurant manager, and the founder of abs hospitality academy .

 Now, last post, I talked a lot about what great restaurant customer service is and we concluded that great restaurant customer service comes from doing one thing really well and that is exceeding your guests’ expectations. If you've not yet read that post, go ahead and go back  here on the blog and you'll be able to read that post,

but today,I'm going to teach you my number one tip for exceeding your guests’ expectations. It is so important that we don't just meet our guests’ expectations but that we exceed their expectations.

 Now, you only have to exceed your guests’expectations by one percent but the only way we can do that is to first know what your guests’ expectations are. This is not a detailed video about all the specifics about exceedin…

customer service vs customer experience

One of the best exercises for you to do is make a list of companies or businesses that you go back to over and over and over again,and ask yourself why For instance, list five companies and to the right say, "I go to this restaurant at least once a week.

Why do I go back? Because of . . . " I go to this fast food place every week. Why. . . I go to this store to shop for clothes every month. Why do I go back again? I go here for groceries. Why do I go back here over and over again? What is the reason? And the reason will generally be one of these six reasons that it's going to give you a lot of clues for your own business.

 #1: Fast You're either going back there because it's fast. Why? Fast food - I don't want to sit down. I just want my food and leave. That's all I want. I don't want anything. I just want a fast service. So you go back to a place because it's fast

. #2: Quality One could be quality. What is quality? It's better material. It…

what defines great restaurant customer service

What defines great restaurant customer service ? 
I'm going to tell you all about that in one second. Hey, everybody. Abhijeet R Salvi – author, speaker,, restaurant manager,and the founder of abs hospitality academy .

And what defines great restaurant customer service?

I hear this all the time. I get phone calls all the time from clients that tell me  reviews are saying that they don't have great customer service, they need better customer service, they’re getting complaints about customer service, and the first question I ask is, “Why don't you tell me what you think great customer service is?” and I'll hear things like, “Well, my staff doesn't really answer the phone great,or they should never say no to a customer, they need to be more friendly, they need to be more attentive to details,” and while that all encompasses customer service, except for the “you should never say no to a customer” part, I don't believe in that at all, there are times you should d…

How To Succeed In Hospitality Industry

Welcome back to the coach on program .  where we are with the hospitality students today talking about the growth opportunities in the service sector are talking about the challenges we've discussed multiple things we've discussed, how to succeed in  interviews, we've discussed communication skills and let us now move forward to the next question... Good morning sir my name is Sahil  and my question is how to succeed in a hotel industry and what skills are required to succeed in the industry?

Thank you! . I think this question is common to a lot of the students here toady. What should I do?What is the sort of skill set, the mind set I should develop to succeed not only in the hotel industry. I'm going to expand the scope a little bit to how to succeed in the service industry. With me on this? Because you never know where you're going to end up.
You could start your own restaurant, your own cafe, you could work for a catering company. You could be an entrepreneur,…